NMLA SWIM THE SERPENTINE
SEPTEMBER 2018
On Saturday, a group of current and former NMLA staff, friends and partners swam a mile in the Serpentine as part of the weekend’s open water swimming festival in Hyde Park.
Following a summer of sun-drenched sea and river swims, it was pouring with rain as we made our way through crowds of bemused tourists and displaced geese to the start. It felt distinctly autumnal as we lined up on the edge of the Serpentine in our wetsuits and matching hats to a motivational soundtrack featuring Ricky Martin. After a civilised scrummage at the start, everyone settled into a rhythm for the mile-long lap in the murky greenish-grey water. We circumnavigated Christo’s vast London Mastaba, a stack of 7,506 brightly coloured barrels floating in the centre of the lake, and agreed that our frog’s-eye views of it lent a new appreciation of the piece. As we rounded the final marker buoy and then clambered up the precarious exit ramp, we emerged grinning, enjoying the familiar and addictive endorphin buzz from pushing through the chilly water. A bottle of fizz was opened and shared, and we splashed damply off to the pub to warm up and relive the summer’s swimming exploits.
For anyone considering a discovery of swimming outside (even vicariously!), we would thoroughly recommend Roger Deakin’s wonderful book Waterlog, which tracks a year of swimming in the wild across the UK and has by now inspired thousands of subversive sea, river and lake swims.
CHECKING IN
AUGUST 2017
In July, following a recent opportunity to begin designing a concept store for fashion brand HiPanda, two of the NMLA team were lucky enough to travel to Tokyo for a site visit.
After leaving the airport, we begin driving through the narrow Tokyo streets as the dizzying cityscape towers upwards. Some things seem similar, but always more…vertical. Stepping out of the car the humid air quickly envelops, reminding us we are certainly not in Camden anymore. Pure overstimulation.
Stepping into Hotel Okura’s lobby the chaos of the megalopolis washes off and is replaced with Zen. Passing the immaculately stacked wall of umbrellas, the ‘bell captain’ gracefully bows with a slight smile seeing how large my eyes have become. The dimly lit mirage of greens and browns is so consistently assembled it seems to hum. While the giant world map hanging on the wall is supposed to remind us of the new time zone, it instead seems to catapult us back 5 decades, straight into a scene from Madmen. The hotel’s 60s style interior has remained completely untouched. And it’s marvellous. Even the impeccable uniforms of the staff match the muffled beige palette. While at each turn there are plethora patterns and textures, it still feels incredibly understated.
Designed by Yoshiro Taniguchi and Hideo Kosaka in 1962, the modern design clearly references more traditional Japanese forms and palettes. Unfortunately, the original Northern Wing of the hotel (which was arguably the most authentic and impressive of the two) was demolished in 2015 to make way for a much larger tower ahead of the 2020 Tokyo Olympics. Despite widespread outcry to try and save the adored modernist relic, the Northern Wing fell to the wrecking ball .
Yet so many aspects of the Southern Wing still hold endless charms and we were so lucky to experience them. Warm timber and brass detailing forms the backdrop to lighter elements like shoji screens and ornate wall hangings. The wide low spaces are punctuated by dangling hexagonal pendants and potplants. When standing in the space you can instantly see why writers have been inspired to set their scenes within these walls. James Bond spent a night or two here, while local writers seem equally enamoured, and Haruki Murakami sends Aomame here in his unnerving and fantastical 1Q84.
While Tokyo charges ahead into the future almost everywhere you look, it was so special to witness this elegant design, perfectly frozen in time.